Affiliate Playbook, 6 Questions That Qualify Buyers in 5 Minutes

You don’t need to convince everyone, you need to qualify the right buyers quickly. Ask these six questions:

  1. How many cameras and sites do you support today?
  2. Are you scaling up, adding sites, or increasing retention?
  3. Where is video stored today: on-prem, cloud, or hybrid?
  4. What retention period do you need to maintain?
  5. What is the bigger pain right now: bandwidth, storage, or total cost?
  6. What happens if you add 20% more cameras this year?

A qualified prospect usually has

  • multi-site growth.
  • rising retention requirements.
  • increasing bandwidth or storage costs.
  • pressure to scale without ballooning spend.

Call to action

If your network includes operators dealing with video growth costs, apply to become a BECT affiliate and get paid for deals that solve real pain.

 

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